For beginning and experienced investors in hotels and hospitality worldwide looking for clarity, reassurance and guidance
Pineapple Strategies is the go-to resource for ensuring your
investment sees returns instead of getting lost in the cracks
Investing in and developing a hotel project is a journey full of obstacles and bumpy rides. With more than 20 years’ experience in purchasing and managing projects, I’ve seen it all. I’ve been through the gnarly details that get overlooked and the unexpected (but sometimes totally predictable) incidents that can happen on even the best organized projects.
My role is to…
Fully understand your unique vision
Provide experienced, thoughtful guidance just right for what you need
Help your bring your vision to life in a streamlined, stress-free way
Use my insider knowledge and my extensive network of industry connections
Be a trusted advisor throughout the entire process
Meet Brenda
I’m an experienced consultant in the hospitality industry and love helping clients bring their vision to life.
I have more than 20 years experience working in major projects, like the MGM, grand Detroit or the Saint Regis Washington DC, and now I’m applying that experience to projects like yours—hotels, large, restoration projects, or fixer uppers of all sizes. Whatever your budget, I’ll make sure you spend it well.
My superpower is combining the big picture perspective with a team whose attention to those critical details makes all the difference.
I’ll also make sure you get full access to my extensive network of vendors and suppliers.
After all, we’re all here to help each other, aren’t we?
Things you don’t know about me
- My life’s ambition to open an animal sanctuary on the grounds of a castle. Because, why not?
- I have to sleep in complete darkness. That includes putting towels at the bottom of a hotel door to block out the light.
- I love tacos every day (not just Tuesdays).
- I have a degree in construction management.
- I’m always reading three books at a time (any book I read more than once also gets bought in Audible so I can listen to it too).
- I speak fluent puppy.
- I would rather laugh with a few friends than go to a networking event.
- I think champagne and water should be interchangeable.
- I have an irrational hatred of strawberry ice cream.
Consultancy
Pineapple Strategies are the go to experts to help you turn your dreams into reality. With more than 20 years experience planning hotel projects, we’ll take you from your initial concept to successful opening day using pro strategies to ensure your budget is leveraged to its highest potential.
What’s involved:
We’ll set up a plan to optimize your spending and maximize value including finding a designer, architect or general contractor as you need them.
Then we’ll help you source quality vendors to support every project stage
And we’ll provide comprehensive oversight to set your project up for success including the ghosts and gremlins you didn’t flush out on the first inspection.

Without the right tools and processes in place, getting a hotel project up and running can be full of overwhelm, frustration and indecision.
Book a call today to learn how strategic hotel project planning will bring your concept to life while making the most of your budget.

Coming soon – The Pineapple Club
Your Hospitality Transformation Starts Here
The Pineapple Club will give you practical, step-by-step training, cutting-edge industry insights, vendor connections and a supportive community to help you upgrade your property and delight your guests profitably.
The Pineapple Club is launching soon